Home / Adveticls /FINANCIAL WELLNESS THROUGH GAMIFICATION FOR MASSES

 

There is a need of Financial Awareness on how to make a financial plan, knowing what is a financial plan and why is it so important to make a financial plan. The reason why many people do not make it is simple - planners do not approach them. In fact planners and financial advisors have not created the interest and curiosity amongst the masses . General employees who work in big and small corporations will remain busy and will never ask for it. Less than 2 crores people who have PAN card, have invested through mutual fund today. And People with PAN CARD in India is somewhere near 35-40 crores now after Jan Dhan Yojana.

Another reason why most of the people do not have investment based on financial plan is due to priority . Making a financial plan is last or not on the priority list. We plan for everything. Even for the week end. But when it comes to life it’s taken for granted.

Result of not making a plan and organising finances is financial Mess followed by financial stress. The idea to handle this situation is by making the process of making a financial Plan interesting and simple. The first part is to make it on one page. Making a Goal Based Financial Plan on one page for the life with personalised picture on it will make it interesting for any individual. Second the curiosity to make a plan should be created. In order to create  the curiosity to make a goal based financial plan is by creating a program to amplify the need of making a financial plan. This need Of Making a Plan is more important than creating a need to invest.  What financial advisor should do is create or use engaging tools and games for the participants. When fun games become a part of Financial Awareness camp and presentations the engagement increases. When participants are engaged they start asking for the services.

Result of not making a plan and organising finances is financial Mess followed by financial stress. The idea to handle this situation is by making the process of making a financial Plan interesting and simple. The first part is to make it on one page. Making a Goal Based Financial Plan on one page for the life with personalised picture on it will make it interesting for any individual. Second the curiosity to make a plan should be created. In order to create  the curiosity to make a goal based financial plan is by creating a program to amplify the need of making a financial plan. This need Of Making a Plan is more important than creating a need to invest.  What financial advisor should do is create or use engaging tools and games for the participants. When fun games become a part of Financial Awareness camp and presentations the engagement increases. When participants are engaged they start asking for the services.

Last one year we visited various corporations big and small and requested them to organise Financial wellness games and camps for their employees. Most of the time these presentations are seen with the suspicion of marketing agenda to sell some Financial product. But when the corporations realise that the program is only an engagement with games and puzzles they easily accept the proposal.

Another good part is to make a one page goal based financial plan after the session. To this most of the small and big organisation agree. 

Corporations understand that when the goal based plan of an employee is made, employee will have a clear picture of his life. If implemented properly the employee will be stress free for the  rest of his life. Stress free employee will mean more productivity for the organisation.

Engagement after the program is also very important and significantly important.

Last one year we have covered 16 Corporates across india where we have involved various volatility Coaches also to conduct financial wellness programs. The conversion is huge and satisfying.

When curiosity is created and participants are engaged the results will follow.

 

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About the Author:

kanak jain  

Kanak Jain, Author & Volatility Coach, Founder SSL Academy

email: kanak@asksuskan.com Website -  www.volatilitygame.com

 

 
Views expressed herein are not necessarily the views of the organization.